WEBSITE GLOBALIZATION
A website is often the first contact potential customers have with a company. If it is available in only one language, it may be reaching only a fraction of its potential audience. For over 30 years, Lingua Graphica Translations has helped companies take their web presence global through comprehensive website globalization services.
Globalization Goes Beyond Translation
Website globalization involves much more than translating visible text. It requires localizing every element visitors interact with — navigation menus, buttons, forms, error messages, metadata, graphics with embedded text, and multimedia content — while adapting cultural references, date and number formats, and imagery to each target market.
A successfully globalized website should look and feel to each visitor as if it had been created originally in their own language.
WEB GLOBALIZATION PROCESS
We work directly with our clients’ content management system (CMS) and development team. Content is exported, localized by our globalization team, and returned ready for import — minimizing manual work and helping keep the multilingual site easy to maintain and update.
What We Localize
- Website content and navigation
- Landing pages
- Metadata, titles, and descriptions
- Graphics and infographics with text
- Multimedia and video content
- Forms and interactive elements
- E-commerce product content
- Blogs and news sections
Reaching the U.S. Hispanic Market Online
For many U.S. companies, one of the most valuable multilingual audiences is close to home: Spanish speakers across the United States. A Spanish version of a website — written in U.S. Spanish, not generic “neutral Spanish” — can help reach this important market clearly and effectively. It is one of Lingua Graphica’s core specialties.